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Strategic intelligence
for decisions that matter.
Strategic intelligence
for decisions that matter.
Independent strategic intelligence combining rigorous
evidence, experienced judgement and a clear understanding
of the decisions behind every assignment.
Independent strategic intelligence combining rigorous evidence, experienced judgement
and a clear understanding of the decisions behind every assignment.
Independent strategic intelligence combining rigorous evidence, our experienced judgement and a clear understanding of the decisions behind every project.
From deep sector studies to focused market assessments,
executive briefings or analysis delivered directly in your own
template, we tailor both the research and its delivery to how
the intelligence will be used by your organisation.
From deep sector studies to focused market assessments, executive briefings or analysis
delivered directly in your own template, we tailor both the research and its delivery to how
the intelligence will be used by your organisation.
From deep strategic studies, to focused market assessments, executive briefings or analysis delivered directly in your own template, we tailor both the research and its delivery to how the intelligence will be used by your organisation.
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Brazil & Germany
Market intelligence covering
largest EU and LatAm economies.
Brazil & Germany
Market intelligence covering
largest EU and LatAm economies.
Brazil & Germany
Market intelligence covering
largest EU and LatAm economies.
20+ years
Research, consulting and
market intelligence experience.
20+ years
Research, consulting and
market intelligence experience.
20+ years
Research, consulting and
market intelligence experience.
Former Roland Berger & Mintel
Combining consulting discipline
with research expertise.
Former Roland Berger & Mintel
Combining consulting discipline
with research expertise.
Former Roland Berger & Mintel
Combining consulting discipline
with research expertise.
Investors, corporates & consultancies
Designed for decision-makers who need
evidence before action.
Investors, corporates & consultancies
Designed for decision-makers who need
evidence before action.
Investors, corporates & consultancies
Designed for decision-makers who need
evidence before action.
TRUSTED BY LEADING ORGANISATIONS
TRUSTED BY LEADING ORGANISATIONS
Intelligence designed
for decision-makers
Intelligence designed
for decision-makers
FALKE Information supports investors, corporations, financial institutions
and consultancies with independent market intelligence, sector analysis
and evidence-based strategic insight.
FALKE Information supports investors, corporations, financial institutions and consultancies
with independent market intelligence, sector analysis and evidence-based strategic insight.
FALKE Information supports investors, corporations,
financial institutions and consultancies with
independent market intelligence, sector analysis
and evidence-based strategic insight.
Our research is designed for organisations that require clarity before
committing capital, entering markets or making strategic decisions.
Our research is designed for organisations that require clarity before committing capital,
entering markets or making strategic decisions.
Our research is designed for organisations that
require clarity before committing capital,
entering markets or making strategic decisions.
Investors and Private Equity firms
Evaluate market attractiveness, competitive intensity,
growth opportunities and investment risks.
Investors and Private Equity firms
Evaluate market attractiveness,
competitive intensity, growth opportunities
and investment risks.
Corporate strategy teams
Support market entry, expansion planning and
long-term strategic posiotioning.
Corporate strategy teams
Support market entry, expansion planning
and long-term strategic posiotioning.
Market intelligence teams
Complement internal capabilities and insights with
independent sector expertise and external perspective.
Market intelligence teams
Complement internal capabilities and
insights with independent sector expertise
and external perspective.
Financial institutions
Assess sector fundamentals, growth drivers and
emerging investment themes.
Financial institutions
Assess sector fundamentals, structural
growth drivers and emerging investments.
Consultancies and advisory firms
Strengthen client engagements with credible market
evidence and sector intelligence.
Consultancies and advisory firms
Strengthen client engagements with
credible market evidence and sector
intelligence.
Investment
decisions
• Market attractiveness
• Competitive landscape
• Growth opportunities
• Risk assessment
Investment
decisions
• Market attractiveness
• Competitive landscape
• Growth opportunities
• Risk assessment
Investment
decisions
• Market attractiveness
• Competitive landscape
• Growth opportunities
• Risk assessment
Competitive
strategy
• Benchmarking
• Industry structure
• Emerging threats
• Strategic responses
Competitive
strategy
• Benchmarking
• Industry structure
• Emerging threats
• Strategic responses
Competitive
strategy
• Benchmarking
• Industry structure
• Emerging threats
• Strategic responses
Market entry
decisions
• Sector selection
• Timing
• Positioning
• Local dynamics
Market entry
decisions
• Sector selection
• Timing
• Positioning
• Local dynamics
Market entry
decisions
• Sector selection
• Timing
• Positioning
• Local dynamics
Growth
planning
• Expansion priorities
• Investment focus
• Innovation themes
• Long-term opportunities
Growth
planning
• Expansion priorities
• Investment focus
• Innovation themes
• Long-term opportunities
Growth
planning
• Expansion priorities
• Investment focus
• Innovation themes
• Long-term value
Bespoke intelligence
and advisory
Bespoke intelligence
and advisory
Every engagement begins with the strategic question
behind your decision. We design the research around
it, selecting the evidence, depth and analysis required
to provide a clear, decision-ready answer.
Delivery is tailored too: as a standalone analysis, an
executive briefing, an expert presentation or research
developed directly within your organisation’s own template.
Every engagement begins with the strategic question behind your decision. We design the
research around it, selecting the evidence, depth and analysis required to provide a clear,
decision-ready answer.
Delivery is tailored too: as a standalone analysis, an executive briefing, an expert presentation
or research developed directly within your organisation’s own template.
Each engagement begins with the strategic question behind your decision. We design the research around it, selecting evidence, depth and analysis required to provide a clear, decision-ready answer.
Delivery is tailored too: as a standalone analysis,
an executive briefing, an expert presentation or
even research developed directly within your organisation’s own template.
Typical engagements include:
Typical engagements include:
Market entry assessments
Competitive intelligence
Opportunity mapping
Industry & sector assessments
Executive briefings
Expert presentations
Request information >
Request information >
Explore our research >
Explore our research >
Our intelligence put to work
Our intelligence put to work
Turning intelligence into commercial results
Turning intelligence into commercial results
Turning intelligence into
commercial results
Supported client presentations and strategic retail engagements as Associate Director, translating complex evidence into actionable recommendations aligned with each client’s priorities. This strengthened the value of client conversations, contributing to €420k+ in new business and renewals in 2024/25.
Supported client presentations and strategic retail engagements as Associate Director, translating complex market evidence into actionable recommendations aligned to each client’. This has strengthened the value of client conversations, contributing to €420k+ in new business and renewals in 2024/2025.
Supported client presentations and strategic retail engagements as Associate Director, translating complex market evidence into actionable recommendations aligned with each client’s priorities. This has strengthened the value of client conversations, contributing to €420k+ in new business and renewals in 2024/2025.
Spotting the strategic shift before it became obvious
Spotting the strategic shift before it became obvious
Spotting the strategic shift
before it became obvious
The H2 2022 strategy study identified rising pressure on meal-kit model, recommending stronger ready-to-eat focus and launching Factor_ in Germany. Meal kit sales fell 6.9% in Q1 2024 while ready-to-eat rose 56%, followed by 45% growth in Q2. HelloFresh launched Factor_ in Germany in Feb 2025.
The H2 2022 strategy study identified rising pressure on meal-kits, recommending stronger ready-to-eat focus and launching Factor in DE. Meal kit sales fell 6.9% in Q1 2024 while ready-to-eat rose 56%, followed by 45% growth in Q2. HelloFresh launched Factor_ in Germany in February 2025.
The H2 2022 strategy study identified the rising pressure on meal-kits, recommending stronger ready-to-eat focus and launching the Factor_ brand in Germany. Meal kit sales fell 6.9% in Q1 2024 while ready-to-eat rose 56%, followed by 45% growth in Q2. HelloFresh launched Factor_
in Germany in February 2025.
Expanding a long-term intelligence partnership
Expanding a long-term intelligence partnership
Expanding a long-term
intelligence partnership
Coverage started by delivering one monthly Brazil report and expanded to four recurring reports per month as the relationship deepened. The partnership continued for
11 years, alongside bespoke research support and direct client referrals for Brazil-specific intelligence needs.
Coverage started with one monthly Brazil report and gradually expanded to four recurring publications per month as the relationship deepened. The partnership continued for 11 years, alongside bespoke research support and direct client referrals for Brazil-specific intelligence needs.
Coverage started with one monthly Brazil report delivery and gradually expanded to four recurring publications per month as the relationship deepened. The partnership continued strongly for
11 years, alongside bespoke research support
and direct client referrals for Brazil-specific intelligence needs.
Published intelligence,
built for strategic use
Published intelligence, built
for strategic use
Published intelligence,
built for strategic use
Our published research demonstrates the depth and
discipline behind our bespoke work, while giving
decision-makers instant and direct access to
Brazil-focused strategic intelligence.
Choose between comprehensive sector studies and
concise executive briefs, depending on the depth
and speed your decision requires.
Our published research demonstrates the depth and discipline behind our bespoke work, while
giving decision-makers instant and direct access to Brazil-focused strategic intelligence.
Choose between comprehensive sector studies and concise executive briefs, depending on
the depth and speed your decision requires.
Our published research demonstrates the depth
and discipline behind our bespoke work, while
giving decision-makers instant and direct access
to Brazil-focused strategic intelligence.
Choose between comprehensive sector studies
and concise executive briefs, depending on the depth and speed your decision requires.
Strategic Sector
Intelligence Reports
Comprehensive strategic intelligence for
decision-makers who need to understand
how a sector is evolving, where competitive
pressure is building and which developments
could reshape the market.
Each publication connects market evidence,
competitive dynamics, emerging shifts and
strategic implications within one coherent
sector view.
Comprehensive strategic intelligence for
decision-makers who need to understand
how a sector is evolving, where competitive
pressure is building and which developments
could reshape the market.
Each publication connects market evidence,
competitive dynamics, emerging shifts and
strategic implications within one coherent
sector view.
Comprehensive strategic intelligence for
decision-makers to understand how a sector
is evolving, where competitive pressure is building and which developments could reshape the market.
Each publication connects market evidence,
competitive dynamics, emerging shifts and
strategic implications in one coherent view.
Typical length: 50-60 pages
Frequency: Published monthly
Executive Intelligence
Briefs
Focused executive intelligence brief
designed for industry leaders and managers
who need rapid clarity on the latest
developments that could influence important
business decisions.
Each brief distils the most relevant market
developments, explains why they matter now
and highlights the strategic implications that
deserve executive attention.
Focused executive intelligence brief
designed for industry leaders and managers
who need rapid clarity on the latest
developments that could influence important
business decisions.
Each brief distils the most relevant market
developments, explains why they matter now
and highlights the strategic implications that
deserve executive attention.
Focused executive intelligence brief designed for industry leaders and managers who need rapid clarity on the latest developments that could influence important business decisions.
Each brief distils the most relevant market
developments, explains why they matter now
and highlights the strategic implications that
deserve executive attention.
Typical length: 12-14 pages
Frequency: Twice monthly
Frequency: Published twice monthly
Every publication concludes with an exclusive
Research Director Perspective video.
Where evidence becomes executive judgement.
Every publication concludes with an exclusive Research Director Perspective video.
Where evidence becomes executive judgement.
Every FALKE Information publication
concludes with an exclusive
Research Director Perspective video.
Where evidence becomes executive judgement.
Download a free report sample
Download a free report sample
Download a free report sample
Experience first hand how FALKE Information transforms market evidence into decision-ready strategic intelligence. Enter your name and work email to receive a complimentary report sample.
Experience first hand how FALKE Information transforms market evidence into decision-ready strategic intelligence.
Enter your name and work email to receive a complimentary report sample.
Experience first hand how FALKE Information transforms market evidence into decision-ready strategic intelligence. Enter your name and work email to receive a complimentary report sample.
Research you can plan
all year round
Research you can plan
all year round
A structured annual research programme designed to support long-term planning, market monitoring and investment-led decision-making.
A structured annual research programme designed to support long-term planning, market
monitoring and investment-led decision-making.
01
Brazil Food Retail
Sector
Brazil Banking &
Financial Services
02
Brazil Beauty &
Personal Care
03
04
Brazil Agribusiness
Sector
05
Brazil Insurance
Sector
Brazil Steel & Metals
Sector
06
Brazil Chemicals &
Petrochemicals
07
08
Brazil Private
Healthcare Sector
09
Brazil Retail &
E-commerce Sector
Brazil Automotive &
Automotive Parts
10
Brazil Construction
& Real Estate
11
12
Brazil Energy &
Renewable Sources
01
Food Retail
Banking &
Financial Services
02
Beauty &
Personal Care
03
04
Agribusiness
05
Insurance
Steel & Metals
06
Chemicals &
Petrochemicals
07
08
Private Healthcare
09
Retail & E-commerce
Automotive &
Automotive Parts
10
Construction
& Real Estate
11
12
Energy & Renewable
Sources
01
Food Retail Sector
Banking & Financial Services
02
Beauty & Personal Care
03
04
Agribusiness Sector
05
Insurance Sector
Steel & Metals
06
Chemicals & Petrochemicals
07
08
Private Healthcare
09
Retail & E-commerce
Automotive & Automotive Parts
10
Construction & Real Estate
11
12
Energy & Renewable Sources
PUBLISHED
PUBLISHED
PUBLISHED
PUBLISHED
PUBLISHED
PUBLISHED
PUBLISHED
PUBL.
PUBLISHED
PUBLISHED
PUBLISHED
PUBLISHED
UPCOMING
01
Sanitary Ware
Pet Care Retail
Private Healthcare
02
03
04
Insurance
Construction & Real Estate
Retail & E-commerce
Automotive & Autoparts
Chemicals & Petrochemicals
05
06
07
08
09
Fashion & Accessories
Beauty & Personal Care
Food & Drinks Retail
10
11
12
Agribusiness
Education
Economic Scenario
Construction Materials
Steel & Metals
13
14
15
16
17
Banking & Financial Services
Pharmaceuticals
Energy & Renewables
18
19
20
Economic Outlook
Christmas Shopping
Payment Methods
Telecommunications
Hospitality & Tourism
21
22
23
24
01
Sanitary Ware
Pet Care Retail
Private Healthcare
02
03
04
Insurance
Construction & Real Estate
Retail & E-commerce
Automotive & Autoparts
Chemicals & Petrochemicals
05
06
07
08
09
Banking & Finances
Beauty & Personal Care
Food Retail
10
11
12
Agribusiness
Education
Economic Scenario
Telecommunications
Steel & Metals
13
14
15
16
17
Fashion & Accessories
Pharmaceuticals
Energy & Renewables
18
19
20
Economic Outlook
Christmas Shopping
Payment Methods
Construction Materials
Hospitality & Tourism
21
22
23
24
PUBLISHED
PUBLISHED
PUBLISHED
PUBLISHED
PUBLISHED
PUBL.
PUBL.
PUBLISHED
PUBLISHED
UPCOMING
PUBLISHED
PUBLISHED
PUBLISHED
PUBLISHED
PUBLISHED
PUBLISHED
PUBL.
P.
P.
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
NOV
DEC
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
NOV
DEC
12
STRATEGIC
SECTOR
INTELLIGENCE
REPORTS
SCHEDULED
THROUGHOUT
THE YEAR
24
EXECUTIVE
INTELLIGENCE
BRIEFS
SCHEDULED
THROUGHOUT
THE YEAR
Strategic Sector Intelligence Reports - Brazil
12 reports published annually
Strategic Sector Intelligence Reports - Brazil
12 reports published annually
Executive Intelligence Briefs - Brazil
24 briefs published annually
Executive Intelligence Briefs - Brazil
24 briefs published annually
01
Sanitary Ware
Pet Care Retail
Private Healthcare
02
03
04
Insurance
Construction & Real Estate
Retail & E-commerce
Automotive & Autoparts
Chemicals & Petrochemicals
05
06
07
08
09
Banking & Financial Services
Beauty & Personal Care
Food Retail
10
11
12
Agribusiness
Education
Economic Scenario
Telecommunications
Steel & Metals
13
14
15
16
17
Fashion & Accessories
Pharmaceuticals
Energy & Renewables
18
19
20
Economic Outlook
Christmas Shopping
Payment Methods
Construction Materials
Hospitality & Tourism
21
22
23
24
PUBLISHED
PUBLISHED
PUBLISHED
PUBLISHED
PUBLISHED
PUBLISHED
PUBLISHED
PUBLISHED
PUBLISHED
UPCOMING
A structured annual research programme
designed to support long-term planning,
market monitoring and investment-led
decision-making.
Choose the intelligence that fits your decisions
Choose the intelligence that fits your decisions
Choose the intelligence
that fits your decisions
Organisations face different strategic decisions, from monitoring market developments to supporting major investment and growth initiatives. Our
annual programmes provide the depth and frequency each situation requires, combining recurring Brazil-focused intelligence with the flexibility
to add bespoke support when needed.
Organisations face different strategic decisions, from monitoring market developments to
supporting major investment and growth initiatives. Our annual programmes provide the depth
and frequency each situation requires, combining recurring Brazil-focused intelligence with
the flexibility to add bespoke support when needed.
Organisations face different strategic decisions,
from monitoring market developments to
supporting major investment and growth initiatives.
Our annual programmes provide the depth and
frequency each situation requires, combining
recurring Brazil-focused intelligence with the
flexibility to add bespoke support when needed.
Executive Monitor
Designed for organisations needing a concise
executive view of the developments, risks and
opportunities that matter most.
BEST FOR
INCLUDES
SMEs and growing companies
Strategy and business development teams
Agencies & multi-market organisations
12 Executive Intelligence Briefs
Priority access to new publications
Research Director Perspective in each brief
€8,000 per year
Market Monitor
Designed for organisations that need continuous
intelligence to stay ahead of changing markets
and competitors.
BEST FOR
INCLUDES
Designed for organisations needing continuous
intelligence to stay ahead of changing markets
and competitors.
BEST FOR
INCLUDES
Large corporations
Agencies & consultancies
Multi-market organisations
24 Executive Intelligence Briefs
Priority access to new publications
Research Director Perspective in each brief
€15,000 per year
Strategic Sector Access
Designed for organisations making high-value
decisions that demand deeper sector insight
and strategic perspective.
BEST FOR
INCLUDES
Investors
Private equity firms
Market entry projects
12 Strategic Sector Intelligence Reports
Full access to flagship sector studies
Research Director Perspective in all reports
€24,000 per year
Flexible publication access
Not sure which programme is right for you?
Let's discuss your objectives and find the right fit for your organisation.
Not sure which programme is
the right one for your needs?
Let's discuss your objectives and find
the right fit for your organisation.
Executive Intelligence Brief
€1,000
includes Research Director
Perspective video
includes Research Director
Perspective video
includes Research Director
Perspective video
includes Research Director
Perspective video
includes Research Director
Perspective video
includes Research Director
Perspective video
Strategic Sector Intelligence Report
Strategic Intelligence Report
€3,000
For organisations needing trusted
intelligence on specific sectors, themes
or strategic decisions.
Over twenty years helping
decision-makers navigate uncertainty
Over twenty years helping
decision-makers navigate
uncertainty
Armando Falcao is the Founder and
Managing Director of FALKE Information.
Over the past two decades, he has helped
corporations, consultancies and investors
reduce uncertainty by turning complex
market evidence into clear strategic insight.
His experience spans leadership roles across
consulting, market intelligence and corporate
insights, including positions at Roland Berger,
Mintel and HelloFresh, as well as more than
a decade leading FALKE Information.
Today, FALKE Information combines that
experience with a disciplined research
governance framework to help decision
makers distinguish meaningful evidence from
convincing noise.
Armando Falcao is the Founder and Managing Director
of FALKE Information.
Over the past two decades, he has helped corporations,
consultancies and investors reduce uncertainty by turning
complex market evidence into clear strategic insight.
His experience spans leadership roles across consulting,
market intelligence and corporate insights, including
positions at Roland Berger, Mintel and HelloFresh, as well
as more than a decade leading FALKE Information.
Today, FALKE Information combines that experience with
a disciplined research governance framework to help
decision-makers distinguish meaningful evidence from
convincing noise.
Armando Falcao is the Founder and
Managing Director of FALKE Information.
Over the past two decades, he has helped
corporations, consultancies and investors reduce
uncertainty by turning complex market evidence
into clear strategic insight.
His experience spans leadership roles across
consulting, market intelligence and corporate insights,
including positions at Roland Berger, Mintel, HelloFresh
and over a decade leading FALKE Information.
Today, FALKE Information combines that experience
with a disciplined research governance framework
to help decision-makers distinguish meaningful
evidence from convincing noise.
20+ years in market intelligence and
strategic research
Former Head of Research at Roland Berger Brazil
Former Associate Director at Mintel Germany
Former Senior Customer Insights Manager at
HelloFresh Germany
Founder of FALKE Information
Research delivered to various consultancies,
corporations and investors
Experience across Brazil and Europe
Fluent in Portuguese, English and German
20+ years in market intelligence and
strategic research
Former Head of Research at Roland Berger Brazil
Former Associate Director at Mintel Germany
Former Senior Customer Insights Manager at
HelloFresh Germany
Founder of FALKE Information
Research delivered to various consultancies,
corporations and investors
Experience across Brazil and Europe
Fluent in Portuguese, English and German
Career highlights
"The objective of research is not to produce more
information. It is to turn evidence into confident
strategic judgement."
All publications are designed to help sernior
decision-makers focus on what matters, understand
why it matters and decide what to do next.
"The objective of research is not to produce more
information. It is to turn evidence into confident
strategic judgement."
All publications are designed to help senior
decision-makers focus on what matters,
understand why it matters and decide what
to do next.
"The objective of research is not to produce more
information. It is to turn evidence into confident
strategic judgement."
All publications are designed to help senior
decision-makers focus on what matters, why it
matters and decide what to do next.
Research philosophy
Let's discuss where market intelligence can
support your next decision
Let's discuss where market intelligence
can support your next decision
Let's discuss where market
intelligence can support your
next decision
We work with organisations that value independent
judgement, credible evidence and confident
strategic decisions.
Whether you are assessing a sector, exploring a market
opportunity or planning a strategic initiative, FALKE
Information helps bring structure, evidence and sound
judgement to complex decisions.
Whether you are evaluating a new market, monitoring an
industry or assessing an investment opportunity, we'd be delighted
to discuss how FALKE Information can support your objectives.
We work with organisations that value
independent judgement, credible evidence
and confident strategic decisions.
Whether you are assessing a sector, exploring
a market opportunity or planning a strategic
initiative, FALKE helps bring structure, evidence
and sound judgement to complex decisions.
Whether you are evaluating a new market,
monitoring an industry or assessing an investment
opportunity, we'd be delighted to discuss how
FALKE Information can support your objectives.
We work with organisations that value independent
judgement, credible evidence and confident
strategic decisions.
Whether you are assessing a sector, exploring a
market opportunity or planning a strategic initiative,
FALKE Information helps bring structure, evidence
and sound judgement to complex decisions.
Whether you are evaluating a new market,
monitoring an industry or assessing an investment
opportunity, we'd be delighted to discuss how
FALKE Information can support your objectives.
hello@falkeinformation.com
linkedin.com/company/falke-information
Website
www.falkeinformation.com
FALKE Information
Independent market intelligence & strategic insight
FALKE Information
Brazil & Germany
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© 2026 FALKE Information
© 2026 FALKE Information
